Stronger, better, luckier Straight Bourbon.

Ezra Brooks, conceived and forged in Kentucky, has been making happy hours happier with bona fide American Bourbon since the King sang about loving too much (it's 1957). The brand was created by Frank Silverman in Lawrenceburg until the business went under in the 1970s. In 1993, Luxco reanimated the beloved Whiskey-maker and moved it to Lux Row Distillers in Bardstown. The amber Spirit is born in a 43-foot custom copper still and it ends up in new charred oak barrels at 125 Proof max. Although its older brothers boast about tradition, Ezra Brooks had a couple of cameos in Hollywood: there's a billboard in The Sting with Newman and Redford, while Gary Oldman grabs a bottle of Ezra Brooks in Léon. It's a true American star with real roots.

The Barrel Strength Straight Bourbon Whiskey proudly named Old Ezra is a 101 Proof potion with luck etched in its DNA. The corn, rye and barley concoction that was charcoal-mellowed spent seven years in new charred white oak barrels and the sweet floral notes are in cahoots with tones of vanilla, cinnamon and fine wood. The high proof suits this rich and full Bourbon as it promises more bang for your buck. It works as a sipper or in a classy Old Fashioned.

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